Modern technology is truly revolutionizing how people do business in practically every industry. Mobile technology now means you can reach a potential audience whether they’re tethered to a home or office computer or not, and online advertising is proving even more effective than more traditional means. Thanks to the internet you can connect with clients and associates all over the world, using free conference calls and videoconferencing to enjoy all the perks of being there without the massive travel costs. But cloud computing may be the one innovation that’s poised to change things more than all other means. Coworkers can share files of any size from one location to another, basically dropping any printing requirement. And companies can buy massive amounts of online storage, rendering those bulky and expensive external hard drives unnecessary. But you might be slow to take advantage because of security concerns. It’s a valid question worth asking. Is it safe to store your business files in the cloud?
First of all, keep in mind that any data your store on a cloud service is protected by a password. Now, you probably already know that passwords aren’t guaranteed protection. They can be hacked, or accidentally shared by an unthinking employee. It’s up to you to put some failsafes in place, such as requiring your staff to change their password monthly, and making sure it is a random mix of letters and numbers and not made up of recognizable personal information. And as long as you use different passwords for all of your sites and don’t keep them somewhere they can be discovered, you should be just fine.
Some questions have been raised about the security of your business files while they are being transferred onto the cloud storage service. It’s a valid concern, especially if you’re moving company secrets or private customer financial data. However, you should know that all professional storage services encrypt the data while it’s in transit. So even if your files are captured by a hacker, there’s very little chance they’ll be able to do anything with the information. Just make sure that if you use a website to upload the data that the URL starts with “https” and not “http”. That tells you it is a secure site, and you’re in good hands.
You should also think about things from the hacker’s perspective. Unless you’re working for an international corporation with major public visibility, chances are you are not a target. The goal of a corporate hack is always to get the most data with the least amount of work or exposure to authorities. Hackers are far more likely to try to get into your website or to take over the cloud storage service as a whole. In general, they aren’t interested in your business files. They’re too small to be worth the effort.
Another frequent concern voiced by those who haven’t yet made the switch to cloud computing is the possibility that data is lost. The hard drive sitting on your desk feels more reliable, simply because it is physically there. But hard drives crash all the time. In contrast, professional cloud storage services always back up your information on a secured server. Just as you’ve enjoyed some backup solutions from BackBlaze, they take advantage of the same repetition, or even create their own redundancy programs. It’s the cornerstone of their business, after all. If companies couldn’t count on their data remaining whole, the cloud storage providers would be out of business.